Traditional forms of family involvement, including open houses and parent-teacher conferences, are valuable tools to connect with currently enrolled students and families. Strategic Family Engagement takes it further. When we provide more intensive or varied forms of engagement, such as increasing opportunities for collaboration and support, volunteering, parent leaders, family ambassadors, and family education initiatives, those families become critical members of your school team. This webinar will highlight a variety of innovative tools that connect current and prospective parents with your school community resulting in a long-term commitment and an excellent way to increase school enrollment.